With the humanization and individuation of automobile demand, as well as the rapid advancement of technological innovation, automotive supplies have gone beyond the scope of maintenance services and are moving towards the field of automotive accessories, becoming an indispensable link in the automotive industry chain.
There are more and more various kinds of products for car modification, decoration, beauty and car culture. The car products with car electronic information technology and new materials as the main content are also increasing rapidly. There are more and more product types and higher technical levels. In this way, the marketing method of auto supplies is the road to the development of department stores and supermarket chains. At the same time, the emergence of a large number of one-stop service stores has made the auto supplies industry a new high-tech industry with great development potential.
In recent years, looking at a number of large-scale automobile supplies cities across the country, the automobile supplies industry has the following characteristics:
1. People's requirements for automotive interior parts are getting higher and higher. There are many types of interior parts and many manufacturers. Various materials and colors of car seat backrests in shopping malls account for a larger share of the market.
With the increase in market competitiveness, manufacturers have worked hard on the humanization of design, environmental protection of products, and uniqueness of craftsmanship. As a result, many manufacturers have formed their own brands and sold well in many countries and regions.
2. Commodities such as automotive electronics, GPS navigation, anti-theft electronics, lighting, audio and video have developed rapidly, and their quality, variety, and quantity have increased significantly. This also reflects that people now focus on leisure and enjoyment. .
3. The automobile decoration, modification and service industries have also developed more and more perfect, and a one-stop service company and chain company stores have emerged. It is forming a well-known auto accessories brand in China like the famous Japanese auto accessories service group.
4. The rapid development of specialized products based on new processes, new technologies and new materials. For example, advanced automobile paint surface sealing glaze technology is welcomed by customers for its excellent product performance and unique crafting formula.
5. Special car products are also very popular. Personalization has become the favorite of car owners, and special-purpose car products have become a popular trend. In recent years, exterior parts and interior products have also appeared in the trend of special-purpose vehicles. Enclosures, anti-collision bars, foot pads, and cameras have become more and more specialized.
6. With the increase in the number of cars in the society, large-scale car product theme stores will emerge in large numbers, which will have a greater impact on the market of traditional agents, downstream wholesalers and even terminal stores. Due to the large scale of the store, the overall improvement of the service level, and the complete product range, large-scale theme supermarkets will be loved by car owners.
On 23-36 March 2023，The Auto Maintenance and Repair Expo (AMR) will be held at the National Convention and Exhibition Center (Tianjin), bringing a professional exhibition and communication platform to the booming automobile service industry. This exhibition is expected to have an exhibition area of 100,000 square meters, which will attract more than a thousand overseas exhibitors to showcase the cutting-edge technology and products of the automotive service industry to audiences from all over the country and overseas. We look forward to your arrival.